Go-To-Market, Product Marketing & AI
Posture is a boutique GTM, product marketing, and AI solutions consulting firm. We help companies fix how they read the market, align sales and marketing around real buying behavior, and deploy AI where it actually improves outcomes—not optics.
Built for How Buyers Actually Decide
Most GTM Failures Aren’t Execution Problems.
They’re misread markets.
Teams don’t lose because they didn’t work hard enough.
They lose because:
Market signal is distorted
Messaging doesn’t survive real buying conditions
Sales enablement tools don’t match how deals close
AI is layered on top of broken systems
Everyone is “aligned” — and still wrong